The fitness craze has swept the globe, with more people striving to stay active and healthy through regular workouts. In today’s fast-paced world, our lives revolve around efficiency, convenience, and flexibility.
This shift in lifestyle is evident not just in how people exercise but also in choices like renting instead of owning homes, and freelancing instead of traditional employment. People value their time more and seek flexible options, including in their fitness routines.
For many, working out at home isn’t feasible, especially in cities like Washington D.C. or New York City, where apartment space is limited. This has led to a growing demand for on-site gyms or fitness centers in apartment buildings. According to a recent RENTCafé study, a staggering 92% of new rental buildings in 2019 included some form of workout amenity like a gym. Interestingly, the rent in these buildings is only about $57 higher than the national average.
In some of the largest U.S. cities, including Phoenix and Charlotte, the extra cost of renting in a building with a gym is less than $100. However, not all cities provide as many options. Only 15 major U.S. cities have fitness centers in most of their apartment complexes. Austin, TX, leads with gyms in 72% of its rental buildings, followed by Denver, CO, and Charlotte, NC, at 71% and 69%, respectively.
Health and wellness are top priorities for many, particularly Millennials and Gen Z. These generations are driving the demand for wellness amenities as they seek to care for their bodies and minds. The focus on fitness has ancient roots, prominently in Greek culture, but saw a modern resurgence in the 1970s and ’80s with fitness icons like Arnold Schwarzenegger and Jane Fonda. They made fitness more accessible and popularized home workouts.
Today, the internet and social media have created whole communities around fitness brands, influential figures, and specific workout styles. These communities promote health and well-being, fostering a sense of belonging and encouraging members to share their fitness journeys.
The influence of fitness extends beyond workouts; it’s visible in industries like fashion, with the rise of athleisure and activewear. Real estate is also adapting, with developers integrating wellness amenities into new buildings. We can expect to see innovative workout experiences like rooftop Zen gardens for yoga, dedicated rooms for kickboxing, and smart gyms equipped with health-monitoring technology.
Future fitness amenities might merge with spas, saunas, and relaxation resorts, offering more social opportunities. Community gardens, access to organic foods, and green amenities like recycling facilities and energy-efficient appliances will become increasingly important.
In essence, the culture of fitness is shaping our lifestyles and industries, particularly real estate. The increased focus on physical and mental well-being in amenities will hopefully lead to a healthier, more connected community.